Subject Title: Introduction to Marketing
Subject Code: MM2711
Programme & Dept: 02002 / BBA(Hons) Scheme / FB
02402 / BBA(Hons) Scheme / FB
02405 / Broad Discipline of Business / FB
05004 / Double Degree in Business Administration and Engineering / FENG
05403 / BEng(Hons) Scheme in Integrated Product Development / FENG
12454 / BSc(Hons) in Food Safety and Technology / ABCT
14490 / BA(Hons) Scheme in Fashion and Textiles / ITC
24442 / BSc(Hons) in Hotel Management / SHTM
43498 / BEng(Hons) in Product Analysis and Engineering Design / ME
45485 / BEng(Hons) in Industrial and Systems Engineering / ISE
45492 / BSc(Hons) in Enterprise Engineering with Management / ISE
45494 / BSc(Hons) in Logistics Engineering with Management / ISE
61431 / Broad Discipline of Computing / COMP
73416 / BA(Hons) Scheme in Design / SD
Academic Year: 2016 / 2017
Term: Second
Examination Session: Examination

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