Subject Title: Introduction to Marketing
Subject Code: MM2711
Programme & Dept: 02402 / BBA(Hons) in Management / MM
02402 / BBA(Hons) in Marketing / MM
02402 / BBA(Hons) in International Shipping and Transport Logistics / LMS
02402 / BBA(Hons) in Global Supply Chain Management / LMS
02402 / BBA(Hons) in Aviation Management and Logistics / LMS
02402 / BBA(Hons) in Financial Services / AF
02402 / BBA(Hons) in Accounting and Finance / AF
02402 / BBA(Hons) in Accountancy / AF
02402 / BBA(Hons) in Supply Chain Management and Analytics / LMS
12454 / BSc(Hons) in Food Safety and Technology / ABCT
23491 / Minor in Innovation and Entrepreneurship / MM
23492 / BBA(Hons) Scheme in Management and Marketing / MM
45498 / BEng(Hons) Scheme in Product and Industrial Engineering / ISE
61435 / BSc(Hons) Scheme in Computing and AI / COMP
73416 / BA(Hons) Scheme in Design / SD
Academic Year: 2022 / 2023
Term: Second
Examination Session: Examination

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